Orders & operations
12 ways to raise average order value on Salla and Zid
Raising order value is cheaper than finding new customers. Bundles, recommendations, free-shipping thresholds, cashback and more.
Sales = visitors × conversion rate × average order value. Raising AOV is the cheapest lever.
- Set free shipping above your current average.
- Frequently bought together.
- Add-to-cart recommendations.
- Bundles.
- Quantity deals.
- Cashback instead of discounts.
- BNPL.
- Gift cards.
- A gift above a threshold.
- Upgrades.
- Homepage order.
- Loyalty points.
Apply two or three at a time and measure after four weeks.
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